Campaign Operations Associate

Champaign, Illinois, United States | Career Opportunities | Full-time | Fully remote

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Wolfram, creator of Mathematica, Wolfram|Alpha and the Wolfram Language, has an exciting opportunity for a Campaign Operations Associate to join its Digital Marketing Operations and Strategies department. The Campaign Operations Associate will create and schedule marketing campaigns, in addition to monitoring the metrics after sending. They will partner with stakeholders to ensure the quality of all campaigns.


The company is looking for a motivated individual with strong interpersonal, verbal and written communication as well as experience with email marketing strategies and operations. The ideal candidate has a keen eye for detail, thrives in a fast-paced environment and is a strong team member as well as a self-starter.


Responsibilities

  • Assisting with campaign marketing project management by:
    • Working with cross-functional team members via task management platform (Jira) to manage multiple concurrent projects
    • Mocking up content in cross-channel marketing platform (Iterable) for review by stakeholders, Document Quality Assurance, Design groups, etc.
    • Scheduling and reviewing marketing campaigns
    • Executing segmentation requests and developing understanding of our customer information architecture
    • Enforcing marketing communication policies in real time and reporting issues up the chain of command
    • Advising on email marketing best practices whenever possible
  • Maintaining and improving deliverability by:
    • Supporting efforts to improve data hygiene
    • Reporting negative post-send metrics
    • Monitoring blacklist reports, SNDS, spam traps, etc.
  • Optimizing campaigns by:
    • Implementing initiatives to run A/B and multivariate testing
    • Helping to develop and execute innovative strategies for customer lifecycles
    • Spearheading seedlist testing strategies
    • Testing inbox foldering across main ESPs
    • Continually forming and adjusting data policy and procedure
    • Partnering with stakeholders to improve data hygiene

Requirements

  • Bachelor’s degree in marketing or a similar field with 2+ years of professional experience in email marketing
  • Deep knowledge and hands-on experience with email creation and campaign management; previous experience scheduling and deploying email campaigns through an ESP
  • Strong project management skills and an eagerness to learn new skills
  • Great attention to detail and excellent written and oral communication skills
  • Ability to prioritize tasks, take initiative and stay organized
  • Experience with Iterable is a plus

Location: Champaign, Illinois, or remote

Wolfram is an equal opportunity employer and values diversity at its company. Women, people of color, members of the LGBTQ community, individuals with disabilities and veterans are strongly encouraged to apply.